BATM deep dived into the state of the potential of Big Data for Managed Travel Professionals in the Belgian Market and their travel programs.
At the BATM Educational Forum “Making Travel Data Smarter: Where are we now?” held on June 4, 2018 at the Park Inn by Radisson in Leuven, we deep-dived into the Big Data Revolution and the impact on the Business Travel space.
During the forum a survey was conducted among the business travel professionals who attended the event (e.i. Buyers / Managed Travel Professionals and Suppliers representatives of the business travel industry) with the purpose to provide the basis for a BATM market research to establish the current position of Managed Travel Professionals in the Belgian market with regards to the potential of Big Data on their travel programs.
The attached document provides an overview of the key findings from the survey and from this market research.
BIG DATA Survey Key findings from the Educational Forum
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